Events We Attend
IHTF UK
9 June 2026
London
The most prominent and need-to-know discussions with top-level decision-makers from the UK's leading hotel chains.
Valpas joined IHTF UK in London, where top-level decision-makers from the UK's leading hotel chains gathered for the discussions that matter most.
Our Co-founder & CEO, Martim Gois, took part in the panel "AI-Driven Hotel Discovery & Attribute-Based Booking: What's Shaping Choice, Rates, and Loyalty in 2026." The session explored how AI is becoming the new front door to hotel discovery, why booking is shifting from marketing claims to machine-readable proof, and how UK hotels can act on it without overstretching tight tech budgets.
Meet us at IHTF UK
We'll be at IHTF UK — book a meeting to connect with us there.
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